Although the 2014 Basel International Jewellery and Watch Fair is nearing the end, it has not affected the enthusiasm of the exhibitors and the media. For the German watch fans who are familiar with the Perpetual Group, those surprise watches at the show always show their unexpected design feelings and become their long-term conversation after dinner. Now let’s take stock of the new Nieve watches from the Basel Group at Basel.
From Nieve in 1936, it was formerly a legendary jewellery store—Kremer, which is now one of the largest and oldest watch and jewelry stores in South Germany. Neveel insists on making in Germany. From design to production, it is done in the German workshop. To ensure the best quality, its raw materials are selected from Germany and Switzerland.
The questionnaire, tourbillon, and perpetual calendar are hailed as the invention of three major complex watch movements of the century. In addition, Nieve is also good at making enamel dials. Its unique feature is the introduction of 100% full-hand engraving technology on the surface design with a diameter of only 42mm, fully showing the unique style of combining art and machinery. The skeletonized watch introduced at the Basel exhibition this time shows the technical beauty of high-end watches.
The exquisite and meticulous carving art is integrated into the hollow dial, and the vivid image of the panlong is gorgeously presented. The combination of long-standing Chinese dragon elements and high-end German watchmaking skills is stunningly embellished with beautiful crystals, like glittering fashion accessories on the wrist, enough to focus on countless flashes. The slender gourd-shaped hands, the pleated gold-plated case, the carved pumpkin-shaped crown, and the careful attention to detail have witnessed the high-end quality of the Nevere brand.
In addition to hollow-out watches, Nieve also launched a series of new products at the Basel show. Among them, the innovation series once again took innovation as the highlight and won many participants to stop and appreciate. Resolute and tough coated stainless steel case, a high-end model tailored for the modern business crowd. The gentleman’s simple dial, engraved with embossed round hour markers, and pencil-shaped hour markers are creative. The high-end equipment of the mechanical movement is blessed with a distinguished and elegant leather strap, which is highly suitable for modern men’s pursuit of life taste.
The new products launched by Nieve’s succession series are as precious as ever, and they inherit the extraordinary craftsmanship while also adding design changes. The classic and romantic Paris-neusseau decorative dial highlights the sense of nobility of time. A sapphire glass with a diamond hardness comparable to the high-definition multi-function type. The slender hands add a vivid mix of blue and red to add cleverness to the dial. The domineering crown and black leather strap highlight the outstanding temperament of a charming man.
At the 2014 Basel show, like the high-end and high-value Nevele brand, Zeppelin, a subsidiary of the Berbide Group, Jacob Jenson, Elysee, Messerschmitt, Messerschmitt, British Gersoll Ingersoll, Braun Braun brand is not inferior.
The company is headquartered in Hamburg, Germany, and has branches in London, England and Xiamen, China. Since 2003, the Perpetual Group has been committed to bringing high-quality European watch wear experience to Chinese consumers, becoming the general agent in China of many well-known watch brands in Germany and other European countries, with formal sales authorization. , Responsible for all-round marketing of the brand in China. At present, the chain is developed in two ways: direct flagship stores and authorized franchising. There are physical retail stores in first-tier cities such as Qingdao, Dalian, Shenzhen, and Chengdu.
并非 For the Bebelde Group, which is not the first time to participate, attending the 2014 Basel Watch Fair is more a mentality of showing German design and sharing the latest models, showing more authentic German watches to watch fans and media. At the same time, the Bebel Group hopes to find more like-minded partners, seize the current good opportunities of German watches in China, and create a brighter future.
The above is the 2014 Basel watch related information carefully prepared by the staff in front of the Watch House. In the future, we will continue to provide more and more intuitive exhibition reports for everyone, please pay attention to it. (Picture / text watch home Li Shuai)
2014 Basel Watch Show Special Website: